Go-to-market
AI go-to-market lead for startups at Google Cloud across DACH and the Nordics, after 3.5 years co-selling partner software into enterprise accounts. Hands-on help with first customers, pilots, pricing and procurement.
The angel closest to founders building photonics, semiconductors, robotics, AI hardware and Physical AI.
Ten years of go-to-market experience, at Uber before its IPO and at Google Cloud since just before the generative AI wave. Pre-seed and seed, around the globe.
Experience from
Expertise
Front-row seat to AI
Daily work with Gemini, Gemini Enterprise and Google DeepMind releases at Google Cloud, turned into practical calls for your product roadmap.
Hypergrowth playbook
Lessons from owning strategy through Uber’s pre-IPO hypergrowth in San Francisco, applied before your company hits the same walls.
Series A
Help with the investor narrative, metrics and data room, then introductions across a dense VC network.
Portfolio
Eight companies, plus others in stealth.
- Thin-film lithium niobate photonic chips for AI data centersZurich2023Led SPV
- Robots that sew garmentsVienna2022SPV
- Causal AI models that adapt without retrainingHeidelberg2025Direct
- CofibrantCompiler tooling that protects C/C++ code from memory exploitsSan Francisco2026Direct
- Preventive health membership with 100+ biomarker testsLos Angeles2023SPV
- AI content studio for brandsAmsterdam2024Direct
- Batteries that lower peak energy bills for buildingsNew York2021Direct
- EDI platform for supply-chain trading partnersSan Francisco2016Direct
About
Blue Trail is the investing practice of Christopher Craig, based in Zurich after five years in San Francisco.
At Google Cloud, Christopher owns AI go-to-market across DACH and the Nordics for AI-native, robotics, deeptech and Physical AI scale-ups. The work runs from GPU and model choice through technical scoping to multi-million dollar contracts. Before that, Christopher built Google Cloud’s DACH partnerships with Anthropic and ElevenLabs, grew partner marketplace revenue tenfold on average, and took the ElevenLabs EMEA co-sell program from scratch to Google Cloud Partner of the Year.
At Uber in San Francisco, Christopher owned strategy for driver onboarding and community operations through the pre-IPO years. That meant opening new driver support sites and leading the relaunch of part of the driver app, reaching millions of drivers worldwide.
Since 2018, Christopher has built a portfolio across Europe and the US, led the Blue Trail SPV into Lightium, and built a co-investor network across the world.
- Google for Startups
- Accelerator mentor
- Venture Kick
- Jury member
Thesis
Exceptional founders are rare, and their location says nothing about their potential. Blue Trail looks across multiple markets and geographies, finds them early and backs them consistently from the first check onward. Pre-seed and seed in frontier technology: photonics, semiconductors, robotics and Physical AI.
- Angel check
- Up to $50k
- SPV allocation
- $200k+
- Stage
- Pre-seed and seed
- Region
- Global
No investments in companies that compete directly with Google Cloud.
SPV and co-investor network
Single-company SPVs on Roundtable. Blue Trail invests on the same terms, and founders get one line on the cap table.